INDUSTRY SPOTLIGHT: Connected mobility with Masternaut - Fleet Summit
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  • INDUSTRY SPOTLIGHT: Connected mobility with Masternaut

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    Masternaut, part of tyre and mobility leader Michelin, is fully committed to connected mobility, because we believe that achieving sustainable mobility is integrally linked to deeper insights and developing better transport planning. Through our IoT activities and making targeted acquisitions, Michelin has become one of the top five fleet management players globally with more than a million vehicles under contract. 

    With more than 20% of the EU’s CO2 emissions coming from road transport, as an industry we have a responsibility to reduce our environmental impact. The abrupt 8.8% decrease in global emissions witnessed during the first half of 2020 gives us cause to reflect. 

    Unlike other sectors, in the majority of cases not using road transport simply isn’t an option. That’s not to say efficiencies can’t be made however. We estimate that 10% of vehicles in a fleet are under-used or only partially filled at any one time. Reorganising trips, and identifying which technician or driver lives the closest to a job, reduces hours spent on the road, and increases efficiency.  

    Safety is of course key and fortuitously many of the elements of eco-driving, such as avoiding harsh acceleration, and maintaining the vehicle properly, also feed into better safety. While investing in a sound sustainable mobility strategy is a vital part of operating responsibly, the benefits to the business are entirely reciprocal. From vehicles spending less time off the road due to minor bumps and scrapes, to huge savings on fuel bills, many of the aspects of sustainable mobility naturally boost productivity too.  

    Key to achieving sustainable mobility goals is understanding what’s happening across the entire fleet. By capturing data from all vehicles through a connected fleet technology system, then consolidating and analysing it, the fleet manager can understand the impact of the whole business as well as the role of individuals.  

    Setting the right sustainable mobility policy can take time to get right, but the premise is simple. As we look ahead to a time where we return to business as usual, we have a unique opportunity to ensure our new normal reflects the very best ways of working.  


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