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THE WHICHEV VIEW: The UK’s 2024 EV sales show the potential and challenges in the sector

By WhichEV

In a year marked by both triumph and challenge, the UK’s automotive industry has achieved a significant milestone with record sales of electric vehicles (EVs) in 2024, despite not meeting the government’s ambitious Zero Emission Vehicle (ZEV) targets. As the nation progresses towards a greener future, the dynamics of the car market continue to evolve rapidly.

According to the Society of Motor Manufacturers and Traders (SMMT), a total of 1.95 million new cars were sold in 2024, with EVs comprising 19.6% of these, up from 16.5% in the previous year. This growth in electric car sales is noteworthy, yet it falls short of the governmentโ€™s target of 22%. Despite this, there were 382,000 battery electric vehicles sold last year, marking a new annual record.

The year saw the Ford Puma and the Kia Sportage leading overall sales, with theย Tesla Model Yย topping the electric vehicle market, especially in December when Tesla pushed to maximise sales before year-end. This surge helped Tesla maintain its status as the world’s largest EV seller โ€“ despite aย strong push from Chinese giant, BYD.

Read full analysis over at WhichEV.

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