Importance of value proposition & target market when launching a car subscription business
![](https://fleetservicessummit.co.uk/wp-content/uploads/2023/03/63f466c3605c2a80326b93cd_Cars-Range-2.jpg)
At Tomorrow’s Journey, we have helped build many car subscription businesses, and a critical aspect of a successful launch is to define your target audience and proposition. With a clear understanding, it can be easier to attract and retain subscribers, and your product may be able to stand out in a growing competitive market. Read […]